i don't think a cream will work. the underlying problem is the platysma muscle in your neck is losing it's elasticity and the skin starts to sag. perhaps, facial exercises to strengthen the neck and facial muscles would work. i once saw a book that was entitled something like the natural Face-Lift book, or something like that. i don't know if this would work. otherwise, a face-lift or neck lift. creams may make your skin feel firmer but it will not solve the underlying problem.