Cathe Friedrich's aerobic videos

(800) 433-STEP

Most of you have heard of DVD, but probably very few realize how DVD is going to change and revolutionize the video fitness industry.

Just imagine being able to choose and mix your favorite segments from any four or five Cathe videos. DVD will make it possible for you to easily pre-select different segments from different videos and play them in any order you like. For instance, you could choose the warm up from Step Fit, the 1st aerobic section from PowerMax, the 2nd aerobic section from Step Works, the 3rd aerobic section from Step Jam, the cooldown from PowerMax and the Abs from Step Heat.

Best Buy says DVD Sales Surge

Electronic retailer, Beat Buy, has just released fourth quarter sales figures  that show for the first time ever, DVD sales have outpaced VHS sales. During the fourth quarter Best Buy sold 3.5 million units of DVD.

Though VHS will probably outsell DVD for 1999, Best Buy expects DVD to sell more units in the year 2000. Therefore, they have decided to start reducing their VHS inventory and start increasing Best Buy's DVD titles.

-(Video Business April 5, 1999)

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You can program your DVD player to make your workout long or short. You can even try a different combination of videos each day if you like.

DVD also offers the advantage over VHS in that it will never wear out or degrade over time. The typical VHS tape starts to have problems only after 30 to 40 plays. DVD will also work in any country. This is not true of a VHS tape.

Currently, DVD players are selling in the $250 to $350 range. We are told that this price will probably fall to about $150 by Christmas.

Shortly, we will start asking for your input on what Cathe workouts you would like to see on DVD. We can get about 3 to 5 videos on one DVD disc and we are very much interested in your comments.

We will release our first DVD disk by next Christmas and possibly a lot sooner.

You Choose The Camera Angle

With VHS you are forced to view  our videos from the camera angle we choose.

In the near future we will film our videos to take advantage of  DVD so that you will be able to choose the camera angle you like best. Perhaps you prefer a side shot? Maybe you just want to see Cathe? Or do you prefer a front shot?...With DVD you will be able to choose the camera angle you like best.

 

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